- Subject index
The discipline of communication has grown in popularity from the time professors of journalism and speech decided, in the mid-1960s, that the term “communication” was an excellent general descriptor for the theory and research that each group aspired to create. Over time, the two groups grew closer and recognized significant overlap in their theoretical and research interests, but there were also differences in their traditions that kept them apart. While both groups agreed that communication is a practical discipline, journalism professors focused a great deal of their attention on the education of media professionals. Speech professors, on the other hand, often were more oriented to the liberal arts and valued the fact that communication could be approached from a variety of traditions, including the arts, ...
Chapter 70: Broadcast Journalism
One of me.
More than one of you.
I'm not in the room with you. And I'm trying to tell you something you don't know. That's the essence of communication. If there are a lot of you, we call it mass communication.
If I'm talking and you're listening—or better, watching—all at the same time and what connects us is a form of electricity, that's broadcasting. If I'm telling or showing you about something that just happened, that's broadcast news. If you're not all seeing it or hearing it at the same time, you're getting it asynchronously. And if I'm a broadcast journalist, that's probably not a word I'd want to use, I'd want to use words and sounds and pictures to tell you what I ...