- Subject index
The discipline of communication has grown in popularity from the time professors of journalism and speech decided, in the mid-1960s, that the term “communication” was an excellent general descriptor for the theory and research that each group aspired to create. Over time, the two groups grew closer and recognized significant overlap in their theoretical and research interests, but there were also differences in their traditions that kept them apart. While both groups agreed that communication is a practical discipline, journalism professors focused a great deal of their attention on the education of media professionals. Speech professors, on the other hand, often were more oriented to the liberal arts and valued the fact that communication could be approached from a variety of traditions, including the arts, ...
Chapter 47: Globalization
Globalization—the integration and global interdependence of national economic and political systems—is the result in large part of the worldwide spread of communications. The resulting integration and interdependence is having a significant impact on existing communication systems and creating new uncertain trends in all communications and telecommunications systems in the 21st century.
Globalization, according to The Economist magazine, is one of the 10 most overused words of this decade. Phrases such as global corporations, global media, and global economy clearly reflect the term's popularity, but often its true meaning and implications become lost or obscured.
Nayan Chanda, editor of the online newsletter Yale Global, says that globalization means “reconnecting the human community, an effort that began some 50,000 years ago when the earliest forms of man began ...