SAGE Reference - Encyclopedia of Children, Adolescents, and the Media

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Uses and Gratifications Theory

By: Jeffrey Jensen Arnett
In: Encyclopedia of Children, Adolescents, and the Media
Subject:Mass Communication, Sociology of Adolescence, Lifespan & Developmental Psychology (general)
Keywords:uses and gratifications theory

Uses and gratifications theory is based on these basic ideas: that media audiences are active rather than passive; that their media choices depend on perceived needs, satisfactions, wishes, or motives; and that audiences are formed on the basis of similarities of ...

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  Arnett, J. J. (2007). Uses and gratifications theory. In Encyclopedia of children, adolescents, and the media (Vol. 1, pp. 842-845). SAGE Publications, Inc., https://dx.doi.org/10.4135/9781412952606.n452
  
  Arnett, Jeffrey J. "Uses and Gratifications Theory." In Encyclopedia of Children, Adolescents, and the Media, 842-45. Thousand Oaks, CA: SAGE Publications, Inc., 2007. https://dx.doi.org/10.4135/9781412952606.n452.
  
  Arnett, J. J. 2007. Uses and Gratifications Theory. In: 2007. Encyclopedia of Children, Adolescents, and the Media, Thousand Oaks, CA: SAGE Publications, Inc. pp. 842-845 Available at: <https://dx.doi.org/10.4135/9781412952606.n452> [Accessed 26 Jun 2022].
  
  Arnett, Jeffrey J. "Uses and Gratifications Theory." Encyclopedia of Children, Adolescents, and the Media. Vol. 1. Thousand Oaks: SAGE Publications, Inc., 2007, pp. 842-45. SAGE Knowledge. 26 Jun 2022, doi: https://dx.doi.org/10.4135/9781412952606.n452.
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