SAGE Reference - Encyclopedia of Business in Today's World

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Diffusion of Innovation

In: Encyclopedia of Business in Today's World
Edited by: Charles Wankel
Subject:General Business & Management
Keywords:diffusion of innovation; innovation; innovation diffusion

The sociological theory of diffusion of innovation analyzes the development, adoption, and success of inventions, new ideas, processes, and technologies. With globalization and worldwide interconnectedness of business, cultures, and ...

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  Wankel, C. (2009). Diffusion of innovation. In Encyclopedia of business in today's world (Vol. 1, pp. 512-512). SAGE Publications, Inc., https://dx.doi.org/10.4135/9781412964289.n298
  
  Wankel, Charles. "Diffusion of Innovation." In Encyclopedia of Business in Today's World, edited by Wankel, Charles, 512-512. Thousand Oaks, CA: SAGE Publications, Inc., 2009. https://dx.doi.org/10.4135/9781412964289.n298.
  
  Wankel, C. 2009. Diffusion of Innovation. In: Charles Wankel Editor, 2009. Encyclopedia of Business in Today's World, Thousand Oaks, CA: SAGE Publications, Inc. pp. 512 Available at: <https://dx.doi.org/10.4135/9781412964289.n298> [Accessed 23 May 2022].
  
  Wankel, Charles. "Diffusion of Innovation." Encyclopedia of Business in Today's World. Edited by Vol. 1. Thousand Oaks: SAGE Publications, Inc., 2009, pp. 512-512. SAGE Knowledge. 23 May 2022, doi: https://dx.doi.org/10.4135/9781412964289.n298.
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