• Entry
  • Reader's guide
  • Entries A-Z
  • Subject index

Ethnography, the study of people in a natural setting, provides an opportunity for researchers to conduct a detailed study of a group of people while being immersed in the culture of that group. Ethnography(ethno, “people” or “folk,” ...

    • Loading...
    locked icon

    Sign in to access this content

    Get a 30 day FREE TRIAL

    • Watch videos from a variety of sources bringing classroom topics to life
    • Read modern, diverse business cases
    • Explore hundreds of books and reference titles