Skip to main content icon/video/no-internet

The Dallas–Fort Worth metropolitan area, with a population of more than 6.8 million, ranks sixth among the top-ten media markets in the United States and is distinctive for its growing Spanish-language community. The region is a business and technology center, home to several corporate headquarters including global oil titan Exxon Mobil Corporation.

Dallas began as a Trinity River trading post founded in 1841 by John Neely Bryan. Other than its affluent “Big D” image and the stereotypes generated by the late-twentieth-century television show Dallas, the city is perhaps most famous for being the site of the 1963 assassination of President John F. Kennedy. Thirty miles to the west, Fort Worth grew from its 1849 founding as a U.S. Army fort into “Cowtown,” so named for its once-huge cattle stockyards. Today, Fort Worth is an urban center with a vibrant downtown entertainment district and renowned art museums. It is home to AMR Corporation, the parent company of American Airlines, and RadioShack Corporation, among other companies.

Two large newspapers publish in the area: The Dallas Morning News, ranked as either the eleventhor twelfth-largest U.S. daily in 2007 with a daily circulation of more than 373,000, and the Fort Worth Star-Telegram, which ranked among the top-45 2007 daily newspapers, with more than 210,000 in daily circulation.

The Dallas-Fort Worth area is home to four major professional sports teams. Newspaper, television, radio, and Internet sports coverage focuses largely on these four. Big 12 Conference college sports also garner coverage, including the annual University of Texas-University of Oklahoma football rivalry at Dallas's Cotton Bowl.

There are many colleges and universities in the region.

Print Media and Websites

On October 1, 1885, The Dallas Morning News published its first edition with George Bannerman Dealey as editor. Dealey began his career as an office boy at age 15 for the Daily News in Galveston, the paper from which the Morning News evolved. Now a subsidiary of Belo, a Dallas-based media company, the newspaper is the largest in north Texas. The Dallas Morning News staff members have won eight Pulitzer Prizes since 1986. Belo spun off the Morning News and its three other newspapers into a separate company, A. H. Belo Corporation, in early 2008. (This actually happened in early February 2008.)

The company derived its name from Alfred Horatio Belo, a partner in the Galveston Daily News who began there in 1865 as a bookkeeper. Belo is able to own a television station and major newspaper in the same city because of a grandfather clause granted by the Federal Communications Commission, as Belo owned both outlets before a 1975 FCC ban on newspaper and television station cross-ownership in the same market.

The Dallas Morning News' primary competitor for more than a century was the Dallas Times-Herald, founded in 1888. After a 1970s and 1980s newspaper circulation war between the two, the Morning News bought out its rival for $55 million and closed it in 1991. In 2003, The Dallas Morning News began distributing Quick, a free newspaper aimed toward young people ages 18 to 34. The 150,000-circulation weekday tabloid focuses on short news stories, entertainment, and sports.

...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles

Sage Recommends

We found other relevant content for you on other Sage platforms.

Loading