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The highly politicized atmosphere of the 1960s and 1970s, which was brought about by the civil rights movement, fomented mass protests, demonstrations, marches, radical activism, and liberation movements that demanded change in American society. The decade was marked by counterculture, counterhegemony, and counterideology. Movements such as the student-oriented New Left, the Black Power movement, the women's movement, the American Indian Movement (AIM), and the Chicano movement focused national attention on issues such as poverty and economic inequality, segregation, racism, voting rights, sexism, and the plight of Native American and Mexican-origin people. Like other liberation movements of the time, the Chicano movement—also known as El Movimiento (The Movement), La Causa (The Cause), and the Mexican American civil rights movement—was a multifaceted social movement in which Mexican ...

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