KEY FEATURES: The emphasis on transferrable skills and multiple platforms shows students how to use the basic principles of good editing for journalism, PR, advertising, or social media marketing. The book takes a broad approach to editing, demonstrating that it’s not just a skill for managers at newspapers, but rather an essential process for improving all aspects of published writing. This addresses a critical course challenge, in that many students don’t see the relevance of editing in their planned careers. The audience-centric method emphasizes the need to engage one’s audience in order to be a successful writer. “Helpful Hints” boxes provide easy-to-consult lists of dos and don'ts for good writing. “Thoughts From a Pro” boxes allow media professionals from a variety of backgrounds to demonstrate the essential function of the editing process in the workplace.
Editing for News
Editing for News
After completing this chapter, you should be able to:
- Apply news tenets such as balance, fairness, tone and logic in your approach to editing content.
- Understand the types of stories you will likely include in your publications as well as the benefits and drawbacks of each one.
- Assess the concept of beat reporting and the various types of beats a reporter can work.
- Understand content considerations you must apply to your work as an editor, including where to place content, how much space to give it and on which platform to disseminate it.
- Use the best practices associated with hyperlinking, such as linking to trusted sites, including background material and providing readers with source material.
Editing traditionally rested in the realm of news, ...