Name: Will COVID-19 Be the End of Luxury Retail?
ISBN: 9781529752007

Express Case

By:
Madeline Rae
Publisher: SAGE Publications: SAGE Business Cases Originals
- Publication year: 2020
- Online pub date: June 24, 2020
Discipline: Consumer Behavior, Brand Management & Strategy, Strategic Management & Business Policy (general)
Contains: Teaching Notes
Length: 634 words
DOI: https://dx.doi.org/10.4135/9781529752007
Region: Global

Industry: Retail trade, except of motor vehicles and motorcycles

Organization: J. Crew

Organization Size:
Largeinfo

Type:
Indirect caseinfo

Online ISBN:9781529752007

Copyright: © Madeline Rae 2020

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Case
Teaching Notes

Abstract

This case examines plummeting sales in luxury retail, a decline that sharply speeded up with the COVID-19 pandemic and that has pushed multiple luxury retailers to file for bankruptcy amid lockdown.

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  Rae, M., (2020). Will COVID-19 be the end of luxury retail?. In SAGE Business Cases. SAGE Publications, Ltd., https://dx.doi.org/10.4135/9781529752007
  
  Rae, Madeline."Will COVID-19 Be the End of Luxury Retail?" In SAGE Business Cases. London: SAGE Publications Ltd., 2022. https://dx.doi.org/10.4135/9781529752007.
  
  Rae, M., 2020. Will COVID-19 Be the End of Luxury Retail? London: SAGE Publications, Inc. Available at: <https://dx.doi.org/10.4135/9781529752007> [Accessed 3 Oct 2022].
  
  Rae, Madeline."Will COVID-19 Be the End of Luxury Retail?." SAGE Business Cases. London: SAGE Publications, Inc., 2022. 3 Oct 2022, doi: https://dx.doi.org/10.4135/9781529752007.
  
  Rae, Madeline. Will COVID-19 Be the End of Luxury Retail? SAGE Business Cases. London: 2020. doi:10.4135/9781529752007. Accessed October 3, 2022.
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Will COVID-19 Be the End of Luxury Retail?

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