Spotify’s Foray Into Audiobooks Meets Resistance From Apple


Spotify’s recent expansion into offering audiobooks for purchase through its app has been repeatedly rejected by Apple for iOS devices, with Apple insisting that audiobook purchases be made exclusively through its own App Store, from which it receives a 30% commission. Spotify has since launched a campaign against this “Apple tax,” accusing the tech giant of stifling competition and innovation from other tech companies and app developers. This case reviews and asks students to discuss the tension between Spotify and Apple.

This case was prepared for inclusion in SAGE Business Cases primarily as a basis for classroom discussion or self-study, and is not meant to illustrate either effective or ineffective management styles. Nothing herein shall be deemed to be an endorsement of any kind. This case is for scholarly, educational, or personal use only within your university, and cannot be forwarded outside the university or used for other commercial purposes.

2023 Sage Publications, Inc. All Rights Reserved

You are not authorized to view Teaching Notes. Please contact your librarian for access or sign in to your existing instructor profile.
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles