Case
Teaching Notes
Abstract
Netflix enjoyed a long reign as the dominant streaming platform until 2022. But the company has recently seen a stark reduction in the number of subscribers owing to new competitors and changing social dynamics after the COVID-19 pandemic. This case discusses the need for Netflix to review its business model and make necessary changes to remain competitive in response to the changing business environment.
This case was prepared for inclusion in SAGE Business Cases primarily as a basis for classroom discussion or self-study, and is not meant to illustrate either effective or ineffective management styles. Nothing herein shall be deemed to be an endorsement of any kind. This case is for scholarly, educational, or personal use only within your university, and cannot be forwarded outside the university or used for other commercial purposes.
2023 Sage Publications, Inc. All Rights Reserved
