Corporate Renewal and Future Direction at Asia Petroleum Limited (APL)


The case describes a series of steps taken by the Managing Director (MD) and Chief Executive Officer (CEO) of Asia Petroleum Limited (APL) to implement his corporate renewal plan with twofold objectives: to determine the future direction of the company, and second, to improve current operational performance with a view to satisfy different stakeholders, especially the investors. The option for the future was to convert the current oil transportation business into the power sector.

This case is the first of two parts; case B may be obtained from the author.

This case was prepared for inclusion in SAGE Business Cases primarily as a basis for classroom discussion or self-study, and is not meant to illustrate either effective or ineffective management styles. Nothing herein shall be deemed to be an endorsement of any kind. This case is for scholarly, educational, or personal use only within your university, and cannot be forwarded outside the university or used for other commercial purposes.

2023 Sage Publications, Inc. All Rights Reserved

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