Berkeley Haas Case Series

The Berkeley-Haas Case Series is a collection of business case studies written by the faculty of the Haas School of Business at UC Berkeley. The collection spans a variety of subjects -- ranging from entrepreneurship and strategy to finance and marketing -- and includes cases on major companies like Patagonia, Genentech, Levi Strauss, Ford, Netflix, and more. The Berkeley-Haas Case Series seeks to publish cases that challenge conventional assumptions about business, science, culture, and politics.

Consistently ranking among the top public universities in the world, UC Berkeley benefits from its rich academic history and a prime location in the San Francisco Bay Area. The Haas School of Business offers an extensive range of degree programs in addition to many unique courses and programs, like Cleantech to Market, the Center for Responsible Business, and the International Business Development program.

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