Case
Teaching Notes
Abstract
The case explores the remarkable rise of Coach Teri McKeever to the top of a sport traditionally dominated by male coaches. Her success is driven by an unorthodox leadership and motivational style that emphasizes a growth mindset of self-improvement. She is an influential innovator, mentor, and trailblazer who challenged long entrenched methods of training and overcame criticisms and setbacks to change the face of swim training today. “Coach McKeever (A): Unorthodox Leadership Lessons From the Pool” examines McKeever’s leadership philosophy and controversial motivational strategies that she uses to develop and sustain high-level performers. Case A is designed to elicit discussion about how McKeever’s leadership and motivational strategies can be applied to organizations today and how managers can use similar tools to develop high-performing employees in their organizations.
This case was prepared for inclusion in SAGE Business Cases primarily as a basis for classroom discussion or self-study, and is not meant to illustrate either effective or ineffective management styles. Nothing herein shall be deemed to be an endorsement of any kind. This case is for scholarly, educational, or personal use only within your university, and cannot be forwarded outside the university or used for other commercial purposes.
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