This case describes the challenges faced by Amul in organising the dairy farmers into a co-operative and creating continuous opportunities for value additions. The participants are required to review the developments in the organisation and recommend a future strategy.
Amul – 2014
- Publisher:Indian Institute of Management, Ahmedabad
- Publication year:2014
- Online pub date:
- Discipline: Organization Development, Strategic Management & Planning, Corporate Governance
- Contains:Teaching Notes
- Length:27,305 words
Region:Southern AsiaCountry:IndiaIndustry:Crop and animal production, hunting and related service activities| Manufacture of food products| Manufacture of beveragesOrganization:AmulOrganization Size:Originally Published In:2014). Amul – 2014. BP0375. Ahmedabad: Indian Institute of Management, Ahmedabad.(Type:Online ISBN:9781473975286Copyright: Certain material used with permission of Indian Institute of Management, Ahmedabad. © 2014. All rights reserved.