A Flawed Succession

Abstract

This case study examines the business implications of replacing a founding entrepreneur with an experienced executive. With particular reference to the replacement of Steve Jobs at Apple Inc., we see how this may not always be the best decision for maintaining a successful company.

This case was prepared for inclusion in Sage Business Cases primarily as a basis for classroom discussion or self-study, and is not meant to illustrate either effective or ineffective management styles. Nothing herein shall be deemed to be an endorsement of any kind. This case is for scholarly, educational, or personal use only within your university, and cannot be forwarded outside the university or used for other commercial purposes.

2024 Sage Publications, Inc. All Rights Reserved

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