Summary
Contents
Subject index
Working in Teams is an undergraduate textbook that prepares students to work in collaborative, interdependent environments. This class-tested text is written in an engaging style with illustrations and examples that are of interest to today's students. Interesting case studies at the beginning of each chapter draw readers in, provide accessible context for the material, and create a desire to know more. Also included with the book will be a 360° online team assessment tool that will help students to improve their team performance.
Creativity and Innovation
Creativity and Innovation
Effective problem-solving requires creativity in order to identify innovative solutions to complex and ill-defined problems. This chapter describes groups that value unique ideas and nurture creativity. We begin by explaining why innovation is important to teams and organizations. Then we define creativity and discuss the characteristics of creative people. Next is a description of the social and organizational contexts that nurture creativity. Finally, we propose brainstorming techniques that can empower groups to think outside the box.
Case 7.1: The IPOD
Although Apple Computer is known for its creativity and innovation, this has not always been the case. It is difficult to maintain a consistent track record of groundbreaking innovations, and Apple has had its share of problems. British designer Jonathan Ive ...
- Loading...
