The Third Edition of Women in Mass Communication provides a new generation of students with an insightful examination of women in the journalism and mass communication professions. In this seminal volume, editors Pamela Creedon and Judith Cramer offer ideas and directions for improving the status of women—and men— working in the field.

Women in Public Relations: Success Linked to Organizational and Societal Cultures

Women in Public Relations: Success Linked to Organizational and Societal Cultures

Women in public relations: Success linked to organizational and societal cultures
Elizabeth L.Toth, University of Maryland Carolyn Garett Cline

Awoman's place is no longer at home, but in a public relations department. However, even though women make up two thirds of all public relations professionals, they are paid less and promoted less than men. Women in public relations are the majority, yet they face barriers that subordinate their roles and their potential contributions to the profession.

Women make up 67%, or two thirds, of American public relations professionals (U.S. Bureau of Labor Statistics, 2005), whereas they make up only 48% of the U.S. workforce (U.S. Equal Employment Opportunity Commission, 2005). This gender imbalance happened relatively rapidly over ...

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