Throughout the developing world there are many media-based programs (radio, TV, and Internet) designed to encourage people to improve their lives by adopting certain changes in behavior. Behavior changes are more willingly undertaken and more systematically maintained when there are trained community workers to support the populace in their move towards the change. This book provides guidelines on the preparation of Distance Education programs that can hold the attention and motivate community workers, as well as people generally, toward behavior change. It guides readers in: " Setting up and managing Edu-tainment Distance Education projects" Determining the curriculum" Creating and reviewing the radio, TV, and Internet programs" Determining the pre- and postknowledge of the audience" Providing support books, participant guides, and responses.The author explains and demonstrates the 6Ts of successful lesson preparation and provides guidelines for the creation of various program formats, together with the sample of these formats.
Chapter 2: Managing the Edu-Tainment Project
Managing the Edu-Tainment Project
Managerial Responsibilities for the Edu-Tainment Project
All Distance Education projects require careful and sustained management, because ‘to be effective, programs need to be sensitively adapted to local contexts and culture and do more than just deliver (health) messages. They must avoid promoting behaviors which people cannot adopt, even if they want to, and must build essential life skills, such as self-confidence, communication skills, and the ability to resist peer-group pressure. Programs also need to do more than just deliver ...