This is the first book to provide a comprehensive review and analysis of how media produced by ethnic communities, and for ethnic communities, affect identity and perceived lines of division between “us” and “others,” as well as how the production and consumption of ethnic media affect the character of the larger media and societal landscapes. Integrating key ethnic media studies with original research, this book makes a unique contribution to the teaching literature by covering both consumers and producers of ethnic media, as well as the history of ethnic media, its role in ethnic communities, the effect of globalization, and the professional challenges faced by ethnic media journalists. A compelling discussion of the future of ethnic media concludes the book and points the way toward further research.

Ethnic Media as Local Media

Ethnic media as local media

Chapter Objectives

By the end of this chapter, you will have learned more about:

  • How ethnic media function within a local community.
  • How ethnic media can help to mobilize residents to make their communities better places to live.
  • How ethnic media can be partners for improving community life and wellness.

Ethnic Media and the Communities They Serve

Until this point, we have discussed ethnic media as media produced for members of a particular ethnic group, usually by members of the same ethnic group. We can say, therefore, that ethnic media are produced with a particular community of media consumers in mind (Browne, 2005). This community could be a group of immigrants who come from the same country or be members of an ...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles