A text that reveals the value and significance of community media in an era of global communication
With contributions from an international team of well-known experts, media activists, and promising young scholars, this comprehensive volume examines community-based media from theoretical, empirical, and practical perspectives. More than 30 original essays provide an incisive and timely analysis of the relationships between media and society, technology and culture, and communication and community.
- Provides vivid examples of community and alternative media initiatives from around the world
- Explores a wide range of media institutions, forms, and practices—community radio, participatory video, street newspapers, Independent Media Centers, and community informatics
- Offers cutting-edge analysis of community and alternative media with original essays from new, emerging, and established voices in the field
- Takes a multidimensional approach to community media studies by highlighting the social, economic, cultural, and political significance of alternative, independent, and community-oriented media organizations
- Enters the ongoing debates regarding the theory and practice of community media in a comprehensive and engaging fashion
This core text is designed for advanced undergraduate and graduate courses such as Community Media, Alternative Media, Media & Social Change, Communication & Culture, and Participatory Communication in the departments of communication, media studies, sociology, and cultural studies.
In this section, contributors explore the relationship between communication and community building and maintenance. We begin with a few insights gleaned from the field of development communication: a subdiscipline of communication studies that has enormous relevance for community media studies. Briefly stated, development communication seeks to transform existing living conditions through communication strategies, practices, and technologies. In the aftermath of the Second World War, development communication emerged as a strategy for addressing a host of development issues—poverty reduction, literacy and basic education, disease prevention and control, and reproductive health care—and otherwise improving the quality of life for people of the so-called underdeveloped world. Following the recessions of the 1970s and 1980s, and the subsequent economic restructuring of the past two decades, community ...