• Summary
  • Contents
  • Subject index

Tune In, Log Out is an ethnographic study of an Internet soap opera fan group. Bridging the fields of computer-mediated communication and audience studies, the book shows how verbal and non verbal communicative practices create collaborative interpretations and criticism, group humor, interpersonal relationships, group norms and individual identity. While much has been written about problems and inequities women have encountered online, Nancy K Baym's analysis of a female-dominated group in which female communication styles prevail demonstrates that women can build successful online communities while still welcoming male participation. In addition, a longitudinal look at the development of fan group allows an examination of the endurance of the group’s social structure in the face of the Internet’s tremendous growth. Lively and engaging, Tune In, Log Out ...

“I Think of Them as Friends”: Interpersonal Relationships in the Online Community
“I think of them as friends”: Interpersonal relationships in the online community

People start to read online discussion groups because they are interested in the topics of discussion. When people first start reading rec.arts.tv.soaps (r.a.t.s.), they are attracted primarily to the wealth of information, the diversity of perspectives, and the refreshing sophistication of the soap opera discussion. Soon, however, the group reveals itself as an interpersonally complex social world, and this becomes an important appeal in its own right. For many, fellow r.a.t.s. participants come to feel like friends. Jamie's story of her involvement in the group parallels my own and reflects what several other participants describe:

At first, I read r.a.t.s. to keep up ...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles