Transforming Communication About Culture includes thought-provoking contributions about the ways in which people's lives and experiences across the globe are being transformed by technological changes, media institutions, political ideologies, and social forces.

Indian Press's Response to International Satellite Television in India: A textual analysis

Indian Press's Response to International Satellite Television in India: A textual analysis

Indian press's response to international satellite television in India: A textual analysis
AbhikRoy • Howard University

With the emergence of globalization and its accompanying global economy and mass media, issues of local and national identity have become problematic. According to Appadurai (1990), a main problem of globalization is the dialectical tension between cultural homogenization (globalization) and heterogenization (localization). Hall (1991a) argues that the process of globalization should be viewed as contradictory forces moving in opposite directions: “It goes above the nation-state, and it goes below it. It goes global and local in the same moment,” and the global and local create “two faces of the same movement from one epoch of globalization, the one which ...

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