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Study Design
Study design
Introduction

Study design is one of the most important aspects of any research. It is essential that you design your study correctly, because if you get this wrong, you could end up with useless results. As indicated by the word ‘design’, the key is to take a general conceptual framework, such as survey design, and tweak it to fit snugly around your project. This might seem a simple task; in practice, it is surprisingly complicated. For a start, all projects have limited funds and time, and there are many other issues to consider, as discussed below.

The obvious first step is literature review. If the topic has been researched to death, there is little point in you repeating it yet again unless you know you ...

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