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Usunier, J. (2011). Response styles in cross-national research. In L. Moutinho & G. Hutcheson (Eds.), The SAGE dictionary of quantitative management research (pp. 270-271). London: SAGE Publications Ltd doi: 10.4135/9781446251119.n80

Usunier, J.C. "Response Styles in Cross-National Research." In The SAGE Dictionary of Quantitative Management Research, edited by Luiz Moutinho and Graeme Hutcheson, 270-271. London: SAGE Publications Ltd, 2011. doi: 10.4135/9781446251119.n80.

Usunier, J 2011, 'Response styles in cross-national research', in Moutinho, L & Hutcheson, G (eds), The sage dictionary of quantitative management research, SAGE Publications Ltd, London, pp. 270-271, viewed 10 December 2019, doi: 10.4135/9781446251119.n80.

Usunier, J.C. "Response Styles in Cross-National Research." The SAGE Dictionary of Quantitative Management Research. Eds. Luiz Moutinho and Graeme Hutcheson. London: SAGE Publications Ltd, 2011. 270-271. SAGE Knowledge. Web. 10 Dec. 2019, doi: 10.4135/9781446251119.n80.

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Response Styles in Cross-National Research
Response styles in cross-national research
Introduction

Discrepancies in response patterns across countries may cause variation in the reliability of national data sets and limit direct comparison. Contextual elements in the data collection process such as taboo topics, social desirability, uncritical endorsement of the proposed statements, uncertainty about or reluctance to reveal one's position, and, more generally, lack of familiarity with the research instrument may have an influence on responses. Differences in response style may create discrepancies between observed and true measurement: i.e. stylistic may be confused with substantive variance. The main concerns for response style equivalence are:

  • yea-saying pattern, also called acquiescence response style (ARS)
  • nay-saying pattern, also called disacquiescence response style (DRS)
  • extreme response style (ERS)
  • midpoint responding (MPR).

Other response set biases are item non-response ...

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