Written by a leading sociologist of Scotland, this ground-breaking new introduction is a comprehensive account of the social, political, economic and cultural processes at work in contemporary Scottish society. At a time of major uncertainty and transformation The New Sociology of Scotland explores every aspect of Scottish life. Placed firmly in the context of globalisation, the text: • examines a broad range of topics including race and ethnicity, social inequality, national identity, health, class, education, sport, media and culture, among many others. • looks at the ramifications of recent political events such as British General Election of 2015, the Scottish parliament election of May 2016, and the Brexit referendum of June 2016. • uses learning features such as further reading and discussion questions to stimulate students to engage critically with issues raised. Written in a lucid and accessible style, The New Sociology of Scotland is an indispensable guide for students of sociology and politics.

Wilful Fragments: Characterising Scottish Culture

Wilful Fragments: Characterising Scottish Culture

In late 2014, the official tourist organisation VisitScotland launched a website encouraging readers to translate famous Scottish icons and landmarks into Mandarin Chinese. These included:

  • Kilt – 科特短裙 – Ke-te short skirt (homophone for ‘kilt’)
  • The Wallace Monument – 勇者心碑 – Monument to brave heart
  • Royal Mile – 融蕴美径 – A beautiful street with long history and profound culture.

Denise Hill, Head of International Marketing at VisitScotland, said:

The Great Names campaign has proved a fun and entertaining way for us to engage with Scotland’s Chinese market, which is growing year-on-year. These extraordinary new monikers will only serve to lend even more intrigue and romance to places throughout Scotland which in turn will lead to further increases in visits from ...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles