The Art of Video Production emphasizes the enduring principles and essential skills of the communication process and the new digital technologies that are necessary to create effective video content. Author Leonard C. Shyles uses a unique approach by explaining how things are done and why things are done rather than just that they are done—it is not about concepts versus skills, but about concepts and skills.

Video Processing
Video processing

As Chapter 9 made clear, you have a great (and growing) variety of sources for video images—not only the camera but also sources such as character generators, still store systems, digital effects generators, and full-blown digital editing systems. All these can help you create dazzling visual displays.

But how are the outputs from this rich variety of video sources made ready for use precisely when needed? For programs produced in real time, including both live broadcasts and programs taped live for later use, the device that routes, controls, and shapes video images during production is the video switcher. The switcher does with video images what the audio console does with sound. The crew member who operates the video switcher is called the technical ...

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