- Subject index
The idea of organizations using `storytelling' to make sense of themselves and their environment has generated a lot of excitement. Written by the leading scholar in this field, Storytelling Organization explores how narrative and storytelling is an important part of an organization's strategy, development and learning processes. With excellent examples from Nike, McDonald's and Disney, readers are shown how the theory that underpins organizational storytelling connects with storytelling in everyday organizational life. David Boje's theories and ideas in relation to the study of storytelling in organizations are highly influential and this book will be a `must have' for any student or scholar interested in the area.
Chapter 2: How Story Dialogism Yields Emergence
This chapter is about emerging dialogic story. Emergence is defined as an absolute novelty spontaneity and improvisation, without past/future. Dialogism is defined as different voices, styles, and ideas expressing a plurality of logics in different ways, but not always in the same place and time.1 Story emergence is getting lost. The reason is that dialogism is not being understood. Bakhtin taught me there are ‘dialogic stories’ which means they are social, imprinted with many voices and logics that are ‘dialogic’ to one another, and entirely unfinished, unfinalized, not whole like narrativists say they are. Pondy taught me that stories are socially defined. Latour taught me that every aspect of our life has a narrative expectation of ...