• Summary
  • Contents
  • Subject index

The idea of organizations using `storytelling' to make sense of themselves and their environment has generated a lot of excitement. Written by the leading scholar in this field, Storytelling Organization explores how narrative and storytelling is an important part of an organization's strategy, development and learning processes. With excellent examples from Nike, McDonald's and Disney, readers are shown how the theory that underpins organizational storytelling connects with storytelling in everyday organizational life. David Boje's theories and ideas in relation to the study of storytelling in organizations are highly influential and this book will be a `must have' for any student or scholar interested in the area.

From Systems to Complexity Thinking1
From systems to complexity thinking

Complexity is a turn away from linearization, from hierarchic levels, to something holographic. Complexity is not lines! It's spirals in the dialogical interplay of narrative-order with story-disorder that produces the self-organization of Storytelling Organizations. This chapter is about the paradigm shift from systems thinking that is linearization to complexity thinking that is spiralization, as depicted in Figure 1.1.

FIGURE 1.1 Holographic complexity spirals of narrative order and story-disorder

What does complexity have to do with Storytelling Organization? Everything! There are those of us that profess that narrative and story have important differences. Narrative and story are typically treated as synonyms: different words that mean the same thing. Derrida raises two questions. First, what if narrative and story are ...

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