Employing a lively and accessible writing style, author Daniel W. Barrett integrates up-to-date coverage of social psychology’s core theories, concepts, and research with a discussion of emerging developments in the field–including social neuroscience and the social psychology of happiness, religion, and sustainability. Engaging examples, Applying Social Psychology sections, and a wealth of pedagogical features help readers cultivate a deep understanding of the causes of social behavior.

Social Cognition

Social Cognition

Figure skating pairs silver medal winners Jamie Sale and David Pelletier of Canada, left, look toward Russians figure skating pairs and gold medal winners Yelena Berezhnaya and Anton Sikharulidze during and awards ceremony at the Winter Olympics in Salt Lake City, Monday, February 11, 2002. Canadian outrage forced figure skating’s ruling body to launch an inquiry into judging at the Olympics following Russia’s controversial victory over the Canadians in the event.

AP Photo/Doug Mills.

Learning Objectives

  • 3.1 Identify the five ways in which social cognition is different from nonsocial cognition and explain why people cannot NOT believe whatever they hear.
  • 3.2 Define and compare and contrast the two types of processing; identify the four criteria for automaticity and list the three types of automatic processes; ...

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