Renowned author Ulrike Schuerkens presents an in-depth exploration of social transformations and developments. Combining an international approach with up-to-date research, the book: • Has dedicated chapters on contemporary topics including technology, new media, war and terror, political culture and inequality • Includes an analysis of societal structures – inequality, globalization, transnationalism • Contains learning features including: discussion questions, annotated further reading, chapter summaries, and pointers to online resources to assist with study A must buy for students taking modules in social change, social inequality, social theory, and globalization.
Chapter 7: Communication, Media, Technology, and Global Social Change
Communication, Media, Technology, and Global Social Change
The acceleration of social change, linked to technological innovations and new research results, is now a global phenomenon. Technology influences the direction and the forms of global change. Capitalism and competition contribute to the development of new technologies and their global spread. Change in technology alters the use of time and effort and thus human societies all over the globe.
Technology permits us to influence the social and physical environment and to solve problems. As Moore (1972: 5) wrote: ‘[Technology is] the application of knowledge to the achievement of particular goals or to the solution of particular problems.’ It includes physical objects (e.g. a smartphone); a way of doing something (e.g. communicating ...