Renowned author Ulrike Schuerkens presents an in-depth exploration of social transformations and developments. Combining an international approach with up-to-date research, the book: • Has dedicated chapters on contemporary topics including technology, new media, war and terror, political culture and inequality • Includes an analysis of societal structures – inequality, globalization, transnationalism • Contains learning features including: discussion questions, annotated further reading, chapter summaries, and pointers to online resources to assist with study A must buy for students taking modules in social change, social inequality, social theory, and globalization.

The Sociological and Anthropological Study of Globalization and Localization

The Sociological and Anthropological Study of Globalization and Localization


This chapter sketches the development of the topic of globalization and localization within sociology and social anthropology during the last 20 years and summarizes research findings. It is argued that global cultural flows have been successfully mapped in the last years and that systematic procedures have been introduced in many scientific disciplines. This has led to a more differentiated assessment of global cultural homogenization. The chapter tackles the problems of cultural convergence, non-Western globalization, and alternative modernities. Cultural exchanges from the South to the North, and the South to the South have received increasing attention during the last years. A cross-culturally valid notion of modernity is discussed. ...

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