• Summary
  • Contents

This guide to business ethics provides key terms and concepts related to business ethics in a short, easy-to-use format. It provides objective coverage of theories, corporate social responsibility, human resources issues, consumer protection, and ethical issues in marketing and advertising. It is an ideal supplement for business ethics courses or as a reference for students and practitioners who would like to learn more about the basics of business ethics.


Integrity can be defined as the quality of being honest and morally upright. Integrity is a crucial foundation for all trustworthy stakeholder relations in business. More specifically, integrity is both a personal and a social capacity to coherently process moral awareness, deliberation, character, and conduct, to regularly render balanced and inclusive judgments regarding moral results, rules, character, and context, to routinely demonstrate mature moral reasoning and relationship development, and to design and/or sustain morally supportive intraorganizational and extraorganizational systems. The four dimensions of integrity are process, judgment, development, and system capacities; they both enable and reflect moral coherence, moral wholeness, moral maturity, and moral environment.

Process Integrity and Moral Coherence

Process integrity capacity is the coherent alignment of individual and collective moral awareness, deliberation, character, and ...

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