• Summary
  • Contents
  • Subject index

Research Methods for Graduate Business and Social Science Students is a fundamental and easy guide to studying research methods. In addition to the general concepts relating to research methods, broad research issues and theoretical concepts critical to research are discussed. The book is written in a reader-friendly manner and contains plenty of examples and helpful practical exercises at the end of each chapter to reinforce and enjoy learning.

Secondary Data Collection
Secondary data collection

Secondary data is data collected by someone else and there is a great deal available to you from books, libraries and on the web. You can use this data as the main source for your research or as a supplement to data you collect. Secondary data is often used to validate your sample. For example, you may sample students in a university and find 60 per cent are male, to see if your sample is representative you could consult the statistics held centrally by the university to compare your sample percentage with the population percentage. If your were studying how the amount of human resources and GDP devoted to health services is associated with duration of life in different countries ...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles