Research Methods for Graduate Business and Social Science Students is a fundamental and easy guide to studying research methods. In addition to the general concepts relating to research methods, broad research issues and theoretical concepts critical to research are discussed. The book is written in a reader-friendly manner and contains plenty of examples and helpful practical exercises at the end of each chapter to reinforce and enjoy learning.
Chapter 1: Introduction to Research
Introduction to Research
This book aims to give its readers a clear discussion of the research methods employed in various disciplines giving special emphasis to business and social science related research problems. There is no absolute method of exploring a particular research problem. Therefore, researchers may use different methodologies to investigate similar types of problem around the world. Limiting factors include not only the cost and time involved, but also circumstances such as the availability of tools (mainly computer facilities), access to literature and publications and, above all, an environment that favours dissemination of knowledge. The book has therefore been designed to illustrate research tools in a simple manner in a number of areas including formulating research, research design, data analysis and writing ...