• Summary
  • Contents
  • Subject index

Now in its Fourth Edition, this classic textbook has grown up alongside the newspaper industry. Today, as ever, it provides students of newspaper journalism with a toolkit for gathering news and filling ever-increasing space with first-rate copy for print and online. Informed by over half a century’s professional experience and fully revised to give a nuanced account of the skills required in an online environment, this book is an essential companion for your journalism degree and beyond.

Sportswriting
Sportswriting

This has been our Achilles heel which has been stabbing us in the back all season

David O'Leary when at Aston Villa (Independent, 28 12 06)

Die schoenste Nebensache der Welt (The most beautiful side issue in the world)

Football, according to Der Bund, Bern (29 05 08)

A straight, simple kick was all that was needed and the rest was delirium with women screaming in all directions, odd ones fainting, more weeping, and the entire Blackpool team ‘imparadised in one another's arms’.

Guardian, 1953: Matthews wins the cup for Blackpool (reprinted 6 11 07)
TV has Amplified the Hunger for Sports News

It seemed impossible to make a hospital appointment. The appointment-making call centre in Milton Keynes was engaged, morning, noon and night. But the evening that Manchester United played ...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles