- Subject index
This book makes a significant contribution to cultural economic approaches to organizational and economic life. Specifically it offers both a survey of the field, as well as a practical guide to doing 'cultural economy'. The text, which builds upon du Gay's earlier work, will engage with a range of debates from cultural studies, sociology, anthropology, geography, and management. It brings du Gay's style and originality to bear on the subject of culture and economy, and results in a book that will once more make a solid contribution to cultural studies.
Chapter 5: Re-Instating an Ethic of Bureaucratic Office: Office, Ethos and Persona in Public Management
Re-Instating an Ethic of Bureaucratic Office: Office, Ethos and Persona in Public Management
But the law is the law, duty is duty, and a man defrauds his own name if he but once neglects his office.
Notions of personae and role-playing have enjoyed considerable usage in sociological and social theoretical discourse, being deployed to provide organizational and explanatory models for understanding diverse aspects of social life (Burkitt, 1992). What is meant by persona, though, as I indicated in Chapter 1, can be quite variable. At one extreme, as Conal Condren (2004: 1) has suggested, ‘it is little more than a performed role and presupposes an inner but ultimately accessible ...