• Summary
  • Contents
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What it means to be a self — and a self communicating and being in a particular culture — are key issues interwoven throughout Min-Sun Kim’s impressive text, Non-Western Perspectives on Human Communication. Going beyond cultural descriptions or instructions on adapting to specific cultures, the author interrogates the very core assumptions underlying the study of human communication and challenges longstanding individualistic, Western models on which much intercultural research is based. Kim proposes a non-western way of conceptualizing identity, or the “self” — the cornerstone of cultural research — illuminating how traditional western and non-western views can be blended into a broader, more realistic understanding of cultures and communication. Grounding her work in a thorough knowledge of the literature, she challenges students and researchers alike to reexamine their approach to intercultural study.

Internal Control Ideology and Interpersonal Communication
Internal control ideology and interpersonal communication

I am the master of my fate: I am the captain of my soul.

— Henley, “Invictus,” 1920

Don't just sit there, do something.

— American expression

Don't just do something, sit there.

— contemporary Zen expression

Locus of control (LOC) refers to the individual's perception of where the causal agent of an observed environmental change is located. The concept was originally developed in the context of Rotter's (1954) social learning theory as a variable representing people's beliefs about whether or not reinforcement is contingent on their behavior. Indeed, the original investigators of the LOC construct at Ohio State University were clinical-personality psychologists with social learning orientations and sociologists sympathetic to that orientation (Lefcourt, 1992).

Since its conceptualization, the construct ...

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