In Media Regulation, two leading scholars of the media examine the challenges of regulation in the global mediated sphere. Peter Lunt and Sonia Livingstone explore the way that regulation affects the relations between government, the media and communications market, civil society, citizens and consumers. Drawing on theories of governance and the public sphere, the book critically analyzes issues at the heart of today's media, from the future of public service broadcasting to burdens on individuals to develop their media literacy.
Chapter 7: Advertising Regulation and Childhood Obesity
Advertising Regulation and Childhood Obesity
Children's media – both the media produced specifically for children and the much wider category of media they engage with in practice – periodically occasion a particularly fraught struggle between the market-oriented policies of competition and deregulation on the one hand, ...