Summary
Contents
Subject index
Media Anthropology represents a convergence of issues and interests on anthropological approaches to the study of media. The purpose of this reader is to promote the identity of the field of study; identify its major concepts, methods, and bibliography; comment on the state of the art; and provide examples of current research. Based on original articles by leading scholars from several countries and academic disciplines, Media Anthropology provides essays introducing the issues, reviewing the field, forging new conceptual syntheses.
Concepts and Methods
The application of established concepts from cultural anthropology in media studies has produced not only numerous case studies but numerous theoretical debates, as well. Echoing these debates, the contributors to this section of the book address the legitimacy and conceptual implications of applying anthropological theories and methods in this domain and the necessary adaptations of these concepts and methods to their new uses.
Couldry and Lardellier, each from his own perspective, reflect on the relation between mass media and ritual, building on both classic Durkheimian theories and conflict theories. Couldry develops a new approach to the media rituals concept, proposing its integration into a neo-Durkheimian evaluation of the role of mass media in the functioning of society, an evaluation that is ...
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