'…a great book, exciting, and very clearly written' - Klaus Schönbach, University of Amsterdam. 'This is an excellent book that provides students with a broad series of summary outlines of key thinkers on media and communication, without conflating the two terms' - Michael Pickering, University of Loughborough. Magisterial in scope, Media and Communication traces the historical development of media and communication studies. Media Studies itself has a short history but many antecedents, and in this comprehensive and compelling book, Paddy Scannell sets out to describe and analyze its formulation in North American and Europe. Media and Communication offers an accessible and comprehensive analysis of the development of media and communication theory: Includes a summary outline of all the key thinkers; Looks at the study of communication across a range of disciplines—history, literature, sociology, philosophy and linguistics; Challenges readers to engage with the central importance of communication.

Communication as Ideology

Communication as ideology

Hall UK, 1960s and 1970s

Media Studies

In the past 30 years the academic study of communication and media has been established in many parts of the world. Universities offer programmes in Communications Studies and, more commonly, in Media Studies at undergraduate and graduate levels. PhD programmes in these and related fields (telecommunications; digital media, the Internet) continue to grow. Taught programmes need a body of research and literature upon which they can draw and to which they can refer students for further reading. They need not only an available pool of data and knowledge, but frameworks within which to begin to think about ‘communication’ and ‘media’, particular issues and questions through which to focus thinking and discussion. None of this existed ...

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