'…a great book, exciting, and very clearly written' - Klaus Schönbach, University of Amsterdam. 'This is an excellent book that provides students with a broad series of summary outlines of key thinkers on media and communication, without conflating the two terms' - Michael Pickering, University of Loughborough. Magisterial in scope, Media and Communication traces the historical development of media and communication studies. Media Studies itself has a short history but many antecedents, and in this comprehensive and compelling book, Paddy Scannell sets out to describe and analyze its formulation in North American and Europe. Media and Communication offers an accessible and comprehensive analysis of the development of media and communication theory: Includes a summary outline of all the key thinkers; Looks at the study of communication across a range of disciplines—history, literature, sociology, philosophy and linguistics; Challenges readers to engage with the central importance of communication.
Lazarsfeld, Adorno, Merton, USA, 1930s and 1940s
The great, defining period of American sociology spanned the decades immediately before and after the Second World War, from the mid-1930s through to the mid-1950s. It was a period of continuing innovation and exploration both in terms of methodology and subject matter for a new academic discipline whose question concerned the nature of social life. It was appropriate that American universities should take the lead in systematic investigation of a question that in some respects appeared to be if not peculiar at least particularly appropriate to America itself. The new world was more evidently a social invention and a political experiment than the more historically deep-rooted old world from which so many millions had ...