Guiding readers through each stage in the design and implementation of service operations, this book combines lively examples that are easy to relate to with clearly explained theory. Readers are introduced to the main differences between managing services to managing products and given a concise induction into the core principles of operations management. The text then maps out each consecutive stage in the life of a service, from the initial business proposal for a new service, through market research practices, to the development and implementation of a service and concludes with the termination and disposal of a service.

Design Specifications – Controlling the Process

Design specifications – controlling the process

Businesses today face an increasingly stark choice. They can aim simply to be the cheapest – and leave themselves vulnerable to being beaten on price. Or they can achieve secure growth with design at the heart of their strategy, acting as a catalyst to completely new offerings.

Digby Jones, Director General CBI, 2002

The product design specifications are the most important documents pertaining to any new product. Generally, they are badly written. Writing a good specification is not easy; several elements are dependent on others or are interrelated. The processes adopted, such as automation, depend on the potential number of customers, the technology available, the costs involved, as well as the facilities available and the actions ...

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