This updated, second edition of Management of Technology and Innovation: Competing Through Technological Excellence offers an understanding of the management of technology and innovation, not in isolation, but as a dynamic integrated system connected to organizational culture, knowledge management and value creation.This book will be an invaluable resource for management students and teachers studying the theory and practice of technology management.

Building Organization Culture

Building organization culture

Culture refers to the set of values, dominant beliefs, and guiding norms of a people. It denotes a set of important understandings or ‘mental programmes’ implicitly shared by the members of a community. The culture of an organization, analogously, refers to the shared values, norms, beliefs, and understandings of its members. It serves to strengthen and integrate its strategy, policies, structure, operations, and performance. A strong and integrative culture provides the basis for the productive élan and ethos of an organization. A confused, dissonant, divisive, and parochial value system, on the other hand, is reflected in the form of internal disharmony, low productivity, poor work ethics, weak morale, and dismal performance.

The Culture of Excellent Companies

‘Excellent’ companies are obsessed by their ...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles