Summary
Contents
Subject index
This updated, second edition of Management of Technology and Innovation: Competing Through Technological Excellence offers an understanding of the management of technology and innovation, not in isolation, but as a dynamic integrated system connected to organizational culture, knowledge management and value creation.This book will be an invaluable resource for management students and teachers studying the theory and practice of technology management.
Core Competencies in Technology and its Commercialization
Core Competencies in Technology and its Commercialization
World class firms today tend to converge on similar demanding standards of cost and quality in their products and services. The criteria of cost and quality remain important as the minimum thresholds to be reached if a firm is to stay competitive in world markets, but they are receding in importance as critical sources of sustainable and differentiating competitive advantage. Products no longer provide a sustainable and leading competitive edge. They are easily bypassed, back-engineered, cloned, replaced, or marginally excelled.
In such a hyper-competitive situation, a firm's management of technology needs to shift towards a more specific and sharper strategic focus. This should be designed to generate a leading or differentiating technological edge ...
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