Learning: Principles and Applications provides students a current, comprehensive, and engaging introduction to the psychology of learning. Praised for its easy-to-read style and presentation of important contributions of both human and nonhuman animal research, the text helps readers understand the process of learning with coverage of classic experiments, contemporary research, real-world examples, applications, chapter-opening vignettes, and critical thinking questions. The Eighth Edition features expanded sections on theories of conditioning, a streamlined organization through two separate chapters on memory storage and retrieval, and enhanced pedagogy to better connect the material to the everyday lives of students.

The Storage of Our Experiences

The Storage of Our Experiences

Learning Objectives

  • Distinguish between implicit and explicit measures of memory.
  • Describe the three-stage theory of memory storage.
  • Explain the differences between iconic and echoic memory.
  • List the five characteristics of the short-term store.
  • Discuss the rehearsal systems approach of memory storage.
  • Distinguish between episodic and semantic memory.
  • Recall the role of the medial temporal lobe in the case of H. M.

A Fleeting Experience

While driving to college last year, Donald ran off the highway and hit a tree trying to avoid a dog that had wandered onto the highway. Although the accident left Donald unconscious for only several minutes, it completely altered his life. Donald can still recall events that occurred prior to the injury, but ...

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