Learning: Principles and Applications provides students a current, comprehensive, and engaging introduction to the psychology of learning. Praised for its easy-to-read style and presentation of important contributions of both human and nonhuman animal research, the text helps readers understand the process of learning with coverage of classic experiments, contemporary research, real-world examples, applications, chapter-opening vignettes, and critical thinking questions. The Eighth Edition features expanded sections on theories of conditioning, a streamlined organization through two separate chapters on memory storage and retrieval, and enhanced pedagogy to better connect the material to the everyday lives of students.

Theories of Pavlovian Conditioning

Theories of Pavlovian Conditioning

Learning Objectives

  • Explain Pavlov’s stimulus-substitution theory.
  • Describe the conditioning of an opponent response to morphine.
  • Explain the sometimes-opponent-process (SOP) theory.
  • Discuss the Rescorla−Wagner model of Pavlovian conditioning.
  • Describe the effects of preexposure to the unconditioned stimulus (UCS) on Pavlovian conditioning.
  • Recall the comparator theory of Pavlovian conditioning.
  • Describe the role of attention in Pavlovian conditioning.
  • Recount how retrospective processing influences the strength of a conditioned response (CR).

He Never Saw It Coming

Clarence started dating Felicia several months ago. Their very different personalities—Clarence is quiet and shy, and Felicia is outgoing and social—did not keep them from becoming close. Felicia introduced Clarence to a social life he had never before experienced; they enjoyed romantic dinners and exciting parties. Felicia ...

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