Key Concepts in Tourist Studies provides a focused, quick reference guide for students exploring the fast growing and diverse field of tourist studies.Chosen by experienced teachers and researchers each concept defines, explains and develops a key topic in tourism and will act as a springboard for further reading and debate. This is an essential resource for all students of tourism.

Arts Tourism

Arts tourism

Arts tourism refers to travel which is motivated by an interest in the performing and visual arts including opera, ballet, music and arts festivals.

Arts tourism is a sub-set of cultural tourism and heritage tourism and is also closely related to special interest tourism. The arts have long been a key motivator for travel with the early Grand Tourists, from the sixteenth century onwards, being keen to experience the theatres, opera houses, concert halls and festivals that Europe had to offer. The buildings were as much a draw as the performances that went on within them and many of these venues still form the basis for arts tourism itineraries today. Including a visit to an arts venue is a popular holiday activity and, ...

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