Key Concepts in Tourist Studies provides a focused, quick reference guide for students exploring the fast growing and diverse field of tourist studies.Chosen by experienced teachers and researchers each concept defines, explains and develops a key topic in tourism and will act as a springboard for further reading and debate. This is an essential resource for all students of tourism.

Experience Economy

Experience economy

The term ‘experience economy’ refers to a proposed new economic era based, not on the delivery of services, but on the staging by businesses of memorable experiences. Contemporary consumers in this new economy are highly motivated to consume meaningful experiences and are prepared to pay for them.

The tourism industry has always been in the business of providing experiences for visitors but in recent years, the staging of experiences has taken on a much more central role within the industry and the wider service and retail sector, so much so that it has been claimed that we have now entered a new economic era where experience is everything. The experience economy was hailed as the new economic era by Pine and Gilmore's studies ...

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