Summary
Contents
Subject index
Sharp, clear and relevant this book meets the needs of those studying and researching within the growing discipline of sport management.
The intelligently cross-referenced entries provide a concise overview of the key concepts in the field guiding you through the important debates, sources and research methods in the management and delivery of sport.
The book introduces readers to the concepts at the centre of their studies; it suggests relevant further reading and thoughts for future research and applies academic theory to business and organizational problems in a real-world context.
Written for students, academics and practitioners the entries are designed to meet study needs and include: Clear Definitions; Comprehensive Examples; Practical Applications; Effective Research Methods
Image, Identity and Reputation
Image, Identity and Reputation
Whereas image is typically defined according to how organizational members think others see their organization (whether this is the image that has been projected or not) at a certain point in time, identity and reputation are defined over a longer term, with identity being how organizational members see themselves over the long term and reputation being how stakeholders see the organization over the long term (i.e., the accumulation of images providing an overall estimation).
Organizational image, identity and reputation are interrelated, and sometimes hard to differentiate: Dutton and Dukerich (1991) simply state that an organization's identity is defined as how organizational members see their organization, while Albert and Whetten (1985) define organizational identity as the characteristics of an organization ...
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